Saturday, October 1, 2011

IST195 Blog Post 3

My entrepreneurial idea would really benefit from the usage of near field communications technology. Since the traveling system that I have in mind will need to transport a lot of data within a short amount of time. A NFC chip will be able to serve this purpose. My business can create NFC chip readers around traveling destinations, for example airports, ferry terminals and car rentals. Customers will be able to acquire, access and update information from the system on their traveling documents and itinerary within a blink of an eye using these NFC chips on their handheld electronic pocket devices. Customers could even use their pocket devices to check in to their flight or their hotel. All they need to do is walk to the counter, then the NFC chip reader will acquire traveling information from the NFC chip, such as booking number, passports information, seat assignment, number of baggages, the list just goes on and on. Instead of spending hours queuing up to check in, customers will just need less than a couple of minutes to check-in. NFC is also faster and more secure than Bluetooth and RFID as well, the margin of error will be low.

However, a major problem is that NFC technology is still very new. Most pocket electronic devices in the market right now don't have NFC technology in them. There is a limitation that RFID features aren't available to every available electronic device. This idea may end up limiting the market to people that are tech savvy. The idea may need to be very well promoted in order to broaden the scope of the market of this system.

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